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Redstar X REHAU – “Innovation Meets Precision: A Global-Local Partnership”

REHAU Group, headquarters in Germany., a global leader in polymer product solutions for emerging markets like Interior, Building, Windows, Railways(Metro), and Automotive across the world, has a presence in over 100+ countries with more than 20,000 employees recorded revenue more than €4.7 billion last year, has successfully acquired Majority stake in Chennai-based RED STAR Polymers Pvt Ltd., through the Foreign Direct Investment (FDI) from his Switzerland entity M/s REHAU VERWALTUNGSZENTRALE AG. RED STAR Polymers, a leading producer of PVC Edgeband tapes has a manufacturing facility in Sri City, Andhra Pradesh, and boasts a strong presence in South India.

RED STAR, under the leadership of Mr. Karthikeyan, a veteran with over 40 years in the furniture industry, has rapidly grown to become one of the top-selling brands in the Edgeband sector in just seven years. With a customer base of over 3,000, including furniture OEMs, dealers, and carpenters, RED Star Polymers is a trusted name in the region’s furniture industry. With RED STAR’s customer base, REHAU is well-positioned to capitalize on the growing demand for affordable, high-quality Edgebands in Tier II and Tier III cities. RED STAR Polymers currently employs 200 people, a number expected to increase to 250 with the upcoming expansion plans, further boosting the company’s capacity to meet the future market demand. REHAU plans to acquire the remaining 49% of RED STAR Polymers in the next three years, further solidifying its market presence.

With this strategic acquisition, REHAU is expanding its Edgeband product portfolio from existing Premium RAUKANTEX Edgebands sold over 75 years worldwide and the last 27 years in India., is now targeting the Mass-market Edgeband range with RED STAR. This move impacts the Indian Edgeband market, where demand for high-quality, affordable Interior solutions is increasing across retail and OEM markets. By diversifying its product range, REHAU aims to meet a broader spectrum of customer needs while maintaining its commitment to quality and innovation in the polymer solutions sector.

This acquisition underscores REHAU’s commitment to the Indian market. For over 27 years, REHAU has made significant investments in India, establishing the single largest manufacturing facility for UPVC Edgebands at Vadodara, Gujarat the country and becoming the market leader with more than 45% share in the organized OEM market. Employing over 500 people in India, REHAU Polymers Private Ltd achieved sales revenue of approximately ₹400 crore in 2023.

Investment Overview

Investment in RED Star Polymers Pvt Ltd

Employment Opportunities

Strategic Initiatives and Growth

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